Brianna Rodriguez Portfolio

Brianna Rodriguez

Marketing & Branding Associate

A Little

About Me

I am a recent alumni of the Greehey School of Business, with my B.B.A in International Business Marketing. And am now the Marketing & Branding Associate for Texas Chiller Systems. Through my experiences I have had the opportunity to work on projects that have helped me develop my skills in marketing, creative writing, and design.

I am passionate about learning different marketing strategies and have built a portfolio to showcase my development. My portfolio includes a variety of projects that I have worked on. Take a look around and see what I have been up to!

Resume

Skills & Certifications

Technical Skills

⎼ Customer Relationship Management

⎼ Content Management Systems

⎼ Data Collection & Analyzation

Fundamentals of Digital Marketing Certification by Google

Social Media Marketing Certification by Hubspot Academy

Bloomberg Market Concepts Certification by Bloomberg

Social Media Marketing

I am passionate about creating compelling content that is tailored to reach companies target audiences!

Through social media management systems I am able to effectively increase exposure and awareness across multiple platforms.

10%

Industry Average engagement Rate

2.61%

Industry Average Click-Through Rate

20%

TCS

Engagement Rate

15.13%

TCS

Click-Through Rate

Email Marketing

I create impactful email campaigns that drive meaningful results!

Using MailChimp I promote company programs, events, and newsletters for an email list of over 3k.

21%

Industry Average Open Rate

.57%

Industry Average Click-Through Rate

30%

VelocityTX

Open Rate

1.6%

VelocityTx

Click-Through Rate

Website Development

Experienced in developing websites and individual webpages. Below you can see a detailed site-map, wire-frame, and the final WordPress design of an annual pitch competition hosted by VelocityTX.